starAjrakh Artist

Zubair Yousuf

zubair yousuf

Bhuj, Gujarat

Traditional Ajrakh artisans, primarily from Kutch, India, are masters of intricate block printing. Using natural dyes and complex geometric patterns, they create textiles that reflect centuries-old craftsmanship. Their meticulous process involves multiple stages of dyeing and printing, resulting in rich, vibrant fabrics that celebrate cultural heritage and artistry.

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about craft

Ajrakh printing is a traditional block-printing technique from the Kutch region of Gujarat, India. Known for its intricate geometric and floral patterns, Ajrakh printing uses natural dyes derived from plants, minerals, and mud. The process involves multiple stages of washing, dyeing, and printing, often requiring up to 16 steps to achieve the final design. Artisans use wooden blocks carved with detailed motifs to hand-print the fabric, typically cotton or silk. The colors, predominantly indigo and madder red, are applied with precision, resulting in richly patterned textiles.

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Craft Style Followed:

Ajrakh Artist

Ajrakh Artist

notable collabs

Ajrakh
Karishma Shahani

Ka-Sha

Ajrakh

Project Tarasha and Creative Dignity have facilitated this collaboration with Zubair Yousuf’s Ajrakh brand, which creates contemporary and modern block printed patterns. His brand has already been diversifying into a range of home textiles and stationery products. The designer, Karishma, therefore, decided to create a new product extension for them. The idea of lamps in different sizes serves as a medium to take their textile aesthetic into spaces in a functional as well as decorative manner.
As a practicing clothing designer working on creating products with familiar materials and translating them into different forms, it was also a different foray for both Karishma and Zubair.

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